CHATGPT

[

3/13, 12:09 AM] OUR DAILY WISDOM: COURSIV

The Complete Formula

Notice how the prompts evolved?

From getting Wikipedia entries to receiving personalized itineraries with insider secrets. That's R+C+I mastery in action.

Key Takeaways

Use Role to tell who ChatGPT should be

Add Context to provide ChatGPT with situation specifics

Set Instructions to control the output format

With this knowledge, you can now receive expert-level, personalized, and actionable responses every time!

[3/13, 12:09 AM] OUR DAILY WISDOM: Mode and Features Master!

Congratulations! You've learned to match ChatGPT's modes and features to different task types.

This skill multiplies your prompting effectiveness — knowing how to ask is important, but knowing which tool to use is equally critical.

Together, these skills make you significantly more efficient!

Key Takeaways

Understanding ChatGPT's toolkit is as important as knowing how to prompt.

Instant Mode for quick tasks; Thinking Mode for complex, multi-step work.

Web Search finds current info fast; Deep Research produces comprehensive reports.

Matching the right tool to your task dramatically improves efficiency and output quality.

[3/13, 12:09 AM] OUR DAILY WISDOM: What's Next?

Next, you'll dive into another ChatGPT's feature — Image Generation! This will further enhance your ability to leverage ChatGPT.

Stay tuned!

[3/13, 12:09 AM] OUR DAILY WISDOM: TRUST PILOT

8 tips for writing great customer reviews

Detailed, constructive and polite feedback in reviews is valuable input for our online review community, including the businesses reviewed.

We do have rules about what should and shouldn't be included when you write a review on Trustpilot, but to get you started, here's an infographic that summarizes the main points:

[3/13, 12:09 AM] OUR DAILY WISDOM: Trustpilot logo

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8 tips for writing great customer reviews

Detailed, constructive and polite feedback in reviews is valuable input for our online review community, including the businesses reviewed.

We do have rules about what should and shouldn't be included when you write a review on Trustpilot, but to get you started, here's an infographic that summarizes the main points:

8_tips_for_leaving_great_customer_reviews-ENG-1-2.jpg

Provide useful, constructive feedback

A good review includes enough detail to give others a feel for what happened. Explain which factors contributed to your positive, negative or just so-so experience. You might also offer your view on what the company is doing well, and how they can improve. But keep things friendly and courteous!

Here are two examples that consumers and the reviewed company might find useful:

TrustScore 4 out of 5

A day ago

Quick and easy to deal with

I'm happy with the phone and the deal I got from the company. I wanted a good smartphone that did the basics, and the site recommended one that ticked all the boxes. Speaking with the service team helped me get exactly what I was looking for.

The only reason not to give 5 stars is the fact that I had to separately claim for the offered cash back deal, rather than it being automatic, and this info wasn't stated anywhere.

TrustScore 1 out of 5

A day ago

Huge let down in service

I ordered a case of dessert wine for a New Years party. Despite using the holiday delivery schedule on their site, not only did nothing turn up in time, but it took nearly a week and three separate customer service inquiries to get an explanation from the company about what had happened. Eventually I got short email stating they'd taken my money despite not having the item in stock! The shop then took another nine days to process my refund.

The company should adjust their system to let people know whether items are in stock or not so they don't create false expectations that goods will arrive on time. There should also be a shorter processing time for refunds and better customer service.

Talk about a range of elements, including customer service

Increase the relevance of your review by addressing your overall experience, including the level of customer service you received. Tell people how helpful the company was! Focusing on only one element, such as product quality or delivery options, provides limited insight to readers.

Be detailed, specific, and honest

There’s no rule against only writing a handful of words in a review, but the more specific you can be, the more likely the review is to be useful. We suggest writing from your own individual perspective, keeping it honest and sticking to the facts. Help readers stand in your shoes.

The following reviews are too brief to tell readers what's good about the company. They also don’t provide much useful feedback to help the business improve:

TrustScore 5 out of 5

2 minutes ago

Great

Great no probs at all

TrustScore 5 out of 5

2 minutes ago

Excellent

Great fast service

TrustScore 5 out of 5

2 minutes ago

Good service

Very good for me and you

Leave out links and personal information

Reviews on Trustpilot shouldn’t contain information that identifies people — such as names, phone numbers, or addresses. We also don't allow reviewers to use their review to promote other companies. For example, this review could get removed:

TrustScore 2 out of 5

3 days ago

Not good value

Wouldn't recommend. The quality is on par with cheaper competitors. (On that note, CompetitorPrint.com is cheap and good.) This was so bad that I tried to call the company when I got my order. The guy I spoke to, John Smith, only answered when I called him on his private line, 555 4545. He was polite and said I could get a refund but it's still poor value for money.

However, this version of the review is OK:

TrustScore 2 out of 5

3 days ago

Not good value

Wouldn't recommend. The quality is on par with cheaper competitors. This was so bad that I tried to call the company when I got my order. The customer service rep I spoke to only answered when I called him on his private line. He was polite and said I could get a refund but it's still poor value for money.

We understand that it can be tempting to highlight exceptionally good or poor customer service by naming the person who served you. But adherence to privacy laws on Trustpilot is important, so we suggest keeping your review general, and writing directly to the company to praise or complain about specific employees.

Keep it civil and friendly

We trust that the majority of our users post reviews with good intentions. But publishing a review online means it’s public. Therefore, the same kinds of rules apply to customer reviews as to any kind of published opinion.

Freedom of speech gives you the right to express yourself, but there’s a line between appropriate and inappropriate. At the extreme end, the law prohibits defamatory statements. This includes accusatory statements that are untrue or not yet proven to be true.

If you’ve had a negative experience, instead of pointing an angry finger, a more credible approach is to adopt a calm, sober tone. Simply explain what took place and leave it to readers of your review to draw their own conclusions. This might also mean that the company in question will be more willing to engage with you to address the problem.

Feel free to update your review if needed

An important feature on Trustpilot is that you can edit your review to reflect a changed opinion or a resolved problem, or write a new review if you have a new experience with the same company.

For sign-up services that continue over a period of time, you can edit your review as the relationship evolves to reflect the unfolding experience. We do allow companies to invite their customers to review them immediately after signing up. However, in some cases, it can make sense for users to later return and edit their review to reflect a more complete picture of their overall experience, or a changed opinion.

Check you’ve got the right domain name or company

Check that you’re posting your review in the right place. If a company has claimed their profile on Trustpilot, there’s often information about that business on the right-hand side of the profile page that can help you check whether this is the business you’re intending to review.

Trustpilot is a platform that companies can access for free. Reviews are public, but that doesn’t guarantee that the reviewed company will see your feedback. If you have an urgent problem, you should contact the company directly.

Please also remember that Trustpilot’s role is not to resolve disputes between reviewers and businesses. However, if you choose to write a review on Trustpilot, the company in question may see your feedback and engage with you. And other users who read your review will be able to learn from your experiences.

Proofread your review

It's a good idea to check that your review is readable, makes sense and has no typos before posting, but a surprising number of reviews contain errors. So remember to quickly run your eye over your text before hitting "submit”!

[3/13, 12:09 AM] OUR DAILY WISDOM: Trustpilot logo

Help Center

Let's find the answers togetherStar Icon

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Help Center

8 tips for writing great customer reviews

Detailed, constructive and polite feedback in reviews is valuable input for our online review community, including the businesses reviewed.

We do have rules about what should and shouldn't be included when you write a review on Trustpilot, but to get you started, here's an infographic that summarizes the main points:

8_tips_for_leaving_great_customer_reviews-ENG-1-2.jpg

Provide useful, constructive feedback

Here are two examples that consumers and the reviewed company might find useful:

TrustScore 4 out of 5

A day ago

Quick and easy to deal with

The only reason not to give 5 stars is the fact that I had to separately claim for the offered cash back deal, rather than it being automatic, and this info wasn't stated anywhere.

TrustScore 1 out of 5

A day ago

Huge let down in service

Talk about a range of elements, including customer service

Be detailed, specific, and honest

The following reviews are too brief to tell readers what's good about the company. They also don’t provide much useful feedback to help the business improve:

TrustScore 5 out of 5

2 minutes ago

Great

Great no probs at all

TrustScore 5 out of 5

2 minutes ago

Excellent

Great fast service

TrustScore 5 out of 5

2 minutes ago

Good service

Very good for me and you

Leave out links and personal information

TrustScore 2 out of 5

3 days ago

Not good value

However, this version of the review is OK:

TrustScore 2 out of 5

3 days ago

Not good value

Keep it civil and friendly

Feel free to update your review if needed

An important feature on Trustpilot is that you can edit your review to reflect a changed opinion or a resolved problem, or write a new review if you have a new experience with the same company.

Check you’ve got the right domain name or company

Proofread your review

[3/13, 12:09 AM] OUR DAILY WISDOM: "ChatGPT

Create a photorealistic image of a businesswoman pointing to data on a tablet screen."

[3/13, 12:09 AM] OUR DAILY WISDOM: Trustpilot logo

Help Center

Let's find the answers togetherStar Icon

Search Icon

Help Center

8 tips for writing great customer reviews

Detailed, constructive and polite feedback in reviews is valuable input for our online review community, including the businesses reviewed.

We do have rules about what should and shouldn't be included when you write a review on Trustpilot, but to get you started, here's an infographic that summarizes the main points:

8_tips_for_leaving_great_customer_reviews-ENG-1-2.jpg

Provide useful, constructive feedback

Here are two examples that consumers and the reviewed company might find useful:

TrustScore 4 out of 5

A day ago

Quick and easy to deal with

The only reason not to give 5 stars is the fact that I had to separately claim for the offered cash back deal, rather than it being automatic, and this info wasn't stated anywhere.

TrustScore 1 out of 5

A day ago

Huge let down in service

Talk about a range of elements, including customer service

Be detailed, specific, and honest

The following reviews are too brief to tell readers what's good about the company. They also don’t provide much useful feedback to help the business improve:

TrustScore 5 out of 5

2 minutes ago

Great

Great no probs at all

TrustScore 5 out of 5

2 minutes ago

Excellent

Great fast service

TrustScore 5 out of 5

2 minutes ago

Good service

Very good for me and you

Leave out links and personal information

TrustScore 2 out of 5

3 days ago

Not good value

However, this version of the review is OK:

TrustScore 2 out of 5

3 days ago

Not good value

Keep it civil and friendly

Feel free to update your review if needed

An important feature on Trustpilot is that you can edit your review to reflect a changed opinion or a resolved problem, or write a new review if you have a new experience with the same company.

Check you’ve got the right domain name or company

Proofread your review

[3/13, 12:09 AM] OUR DAILY WISDOM: "ChatGPT

Create Studio Ghibli animation style image of a young professional working at a desk .

[3/13, 12:09 AM] OUR DAILY WISDOM: "Using Specific Style

Let's try creating an artistic style—a scene inspired by Studio Ghibli.

ChatGPT

Create Studio Ghibli animation style image of a young professional working at a desk ."

[3/13, 12:09 AM] OUR DAILY WISDOM: "Keep Creating!

Next, let's create something with multiple specific elements that need to be accurate.

ChatGPT

Create a realistic coffee shop menu board showing three items : "Espresso $3.50", "Cappuccino $4.75", "Latte $4.50"."

[3/13, 12:09 AM] OUR DAILY WISDOM: Try It Yourself!

Imagine you're creating training materials and need a labeled diagram.

ChatGPT

Create a simple diagram showing the steps of a customer service phone call with clear labels for "Greeting", "Problem Identification", "Solution Offering", "Confirmation" .

[3/13, 12:09 AM] OUR DAILY WISDOM: Create a photorealistic image of a white coffee mug on a desk with the company name "Momentum Consulting" printed on the side.

[3/13, 12:09 AM] OUR DAILY WISDOM: Strong Work!

The text on your product mockup is legible and looks professionally placed.

This is precisely the visual you'd use in a pitch deck, marketing proposal, or client presentation.

💡 Second Discovery

Two things to remember:

You can edit images iteratively without starting over — just describe what needs to change, and the tool updates that specific element

Image Generation is practical for real workflows where you're refining materials based on feedback

The combination of these two factors means you can quickly produce professional visuals!

Summing Up

All in all, you've discovered through practice what makes the Image Generation feature work.

As always, be specific about what you want, mention style when it matters, include any text or details that need to appear, and describe the purpose or context.

A few practical tips:

State your core request clearly first

Add details about style or colors if they're important

Put specific text in quotes, and mention what the image is for

When editing, focus on one or two changes at a time

Keep these in mind, and you'll master the skill of creating images with ChatGPT!

[3/13, 12:09 AM] OUR DAILY WISDOM: What's Next

The following lesson introduces Projects — a feature to create persistent workspaces where ChatGPT remembers context, files, and instructions across multiple conversations.

See you there!

[3/13, 12:09 AM] OUR DAILY WISDOM: Scenario: Heavy Planning

Let's look at this case: your child's birthday is in three weeks, and you want to use ChatGPT to plan the event. You have:

A guest list in Excel

Venue quotes in your email

Theme inspiration screenshots on your phone

A dozen text threads with your co-parent about the budget

With so many inputs, you definitely need to develop a multi-step plan.

[3/13, 12:09 AM] OUR DAILY WISDOM: cenario: Heavy Planning

Let's look at this case: your child's birthday is in three weeks, and you want to use ChatGPT to plan the event. You have:

A guest list in Excel

Venue quotes in your email

Theme inspiration screenshots on your phone

A dozen text threads with your co-parent about the budget

With so many inputs, you definitely need to develop a multi-step plan.

In this case, ChatGPT can, indeed, help you.

However, with all the information being scattered, it could be quite difficult.

What do you think is the biggest challenge when using separate ChatGPT chats for multi-step planning?

You have to re-explain the context and re-upload files every time you start a new chat

Regular chats don't save your conversation history

ChatGPT can't handle complex tasks in regular chats

[3/13, 12:09 AM] OUR DAILY WISDOM: Once your first project is created, what do you think is the primary step that you need to take?

Upload all your files first, and then start chatting

Set instructions for how ChatGPT should respond

Incorrect answer

You can chat or upload files, but setting instructions from the start come first because they define how ChatGPT behaves throughout the entire project — saving you from repeating context in every conversation.

[3/13, 12:09 AM] OUR DAILY WISDOM: Writing Project Instructions

Complete the prompt to see how you can set instructions for your project.

ChatGPT

You

are

assisting

planning

a party

for

an 8-year-old's birthday

Keep

the

budget

under

$1000

Tone

should

fun, warm, and practical

Remember

these

instructions

for

tasks.

[3/13, 12:09 AM] OUR DAILY WISDOM: Setting Project Instructions

Various instructions can be set. For example:

Tone

Constraints

Priorities

Rules

Let's try it in the following exercise!

completed check

Task completed

Writing Project Instructions

Complete the prompt to see how you can set instructions for your project.

Great! From now on, every chat in this project will follow these guidelines.

That is, ChatGPT will automatically consider age, budget, and tone without having to repeat them.

What's important is that this is not just about planning birthday parties.

The prompt that you completed can be used as a template to plan any other project!

💡 First Discovery

Setting instructions transforms your project into a focused workspace. The same principle works for any goal:

Project planning: "Keep timelines realistic and highlight risks"

Work tasks: "Use professional tone, cite sources"

Learning new skills: "Explain like I'm a beginner, use simple examples"

Instructions eliminate repetitive prompting and keep ChatGPT aligned with your needs.

[3/13, 12:09 AM] OUR DAILY WISDOM: Setting Project Instructions

Various instructions can be set. For example:

Tone

Constraints

Priorities

Rules

Let's try it in the following exercise!

completed check

Task completed

Writing Project Instructions

Complete the prompt to see how you can set instructions for your project.

Great! From now on, every chat in this project will follow these guidelines.

That is, ChatGPT will automatically consider age, budget, and tone without having to repeat them.

What's important is that this is not just about planning birthday parties.

The prompt that you completed can be used as a template to plan any other project!

💡 First Discovery

Setting instructions transforms your project into a focused workspace. The same principle works for any goal:

Project planning: "Keep timelines realistic and highlight risks"

Work tasks: "Use professional tone, cite sources"

Learning new skills: "Explain like I'm a beginner, use simple examples"

Instructions eliminate repetitive prompting and keep ChatGPT aligned with your needs.

[3/13, 12:09 AM] OUR DAILY WISDOM: What do you think ChatGPT can do with your uploaded party planning files?

Select all possible answers

Count guests and identify dietary restrictions from the Excel file

Create a budget based on venue quotes

Suggest decoration ideas that match your theme inspiration

Share the files with vendors automatically

Correct answer

ChatGPT can read, analyze, and reference your files to create plans, extract information, and make recommendations based on your actual materials.

To do exactly that, start a chat and prompt ChatGPT to use the data you need.

This is the part when you start working with ChatGPT directly through prompting.

Within your project, you can start as many chats as you wish. However, what would be the best approach?

Keep everything in a single chat thread

Start new chats whenever you have questions

Use each chat for one specific purpose

[3/13, 12:09 AM] OUR DAILY WISDOM: Using Uploaded Files

Complete the prompt to start a chat for budgeting purposes.

ChatGPT

Based

a detailed budget

create

venue_quotes.pdf

that

includes

venue, catering, and decorations

Incorrect

Correct answer: venue_quotes.pdf, a detailed budget, venue, catering, and decorations

[3/13, 12:09 AM] OUR DAILY WISDOM: Using Uploaded Files

Complete the prompt to start a chat for budgeting purposes.

ChatGPT

Based

venue_quotes.pdf

create

venue, catering, and decorations

that

includes

a detailed budget

Incorrect

Correct answer: venue_quotes.pdf, a detailed budget, venue, catering, and decorations

[3/13, 12:09 AM] OUR DAILY WISDOM: Within your project, you can start as many chats as you wish. However, what would be the best approach?

Keep everything in a single chat thread

Start new chats whenever you have questions

Use each chat for one specific purpose

Correct answer

Smart! Dedicated chats keep your work organized — budget chat stays focused on costs, timeline chat on scheduling. This makes it easy to find past decisions later.

Using Uploaded Files

Complete the prompt to start a chat for budgeting purposes.

0.75x

Using Uploaded Files

Complete the prompt to start a chat for budgeting purposes.

ChatGPT

Based on venue_quotes.pdf , create a detailed budget that includes venue, catering, and decorations .

Birthday Party Budget Breakdown

Venue Options Analysis:

- Rainbow Play Center: $350 (includes tables, chairs, 2-hour rental)

- Community Park Pavilion: $75 (bring your own setup)

- Bounce House Palace: $425 (includes attendant, 3-hour rental)

Recommended Budget ($1000 total):

- Venue: $425 (Bounce House Palace — premium experience with attendant)

- Catering: $250 (pizza, drinks, fruit platters for 25 kids + adults)

- Decorations: $150 (unicorn theme balloons, banners, tableware, photo backdrop)

- Cake: $75 (custom bakery unicorn design)

- Entertainment: $100 (face painter for 2 hours)

Total: $1000

[3/13, 12:09 AM] OUR DAILY WISDOM: Second Discovery

Instructions and files function as working memory for your project. Just like you created a budget chat, you can start dedicated chats for:

Timeline planning: "Create week-by-week tasks leading to party day"

Guest management: "Track RSVPs and dietary restrictions"

Shopping lists: "Organize decoration purchases by store"

Day-of coordination: "Build minute-by-minute party day schedule"

Each chat uses the same files and instructions — no repetition needed.

0.75x

[3/13, 12:09 AM] OUR DAILY WISDOM: So far, we have only covered using Projects for planning events. But can this feature be used for other purposes?

Yes, Projects work for any multi-step task with ongoing context

No, Projects are specifically designed for a limited number of cases only

Correct answer

Absolutely! Projects shine anywhere you need persistent context — trip planning, business development, learning new skills, home renovations, and content creation. The structure is the same: instructions + files + organized chats.

[3/13, 12:09 AM] OUR DAILY WISDOM: Scenario: Heavy Planning

Let's look at this case: your child's birthday is in three weeks, and you want to use ChatGPT to plan the event. You have:

A guest list in Excel

Venue quotes in your email

Theme inspiration screenshots on your phone

A dozen text threads with your co-parent about the budget

With so many inputs, you definitely need to develop a multi-step plan.

In this case, ChatGPT can, indeed, help you.

However, with all the information being scattered, it could be quite difficult.

What do you think is the biggest challenge when using separate ChatGPT chats for multi-step planning?

You have to re-explain the context and re-upload files every time you start a new chat

Regular chats don't save your conversation history

ChatGPT can't handle complex tasks in regular chats

Correct answer

Exactly! Regular chats work fine, but they don't remember your uploads or context across conversations. For ongoing projects, that means constant repetition.

Your Persistent Workspace

Projects solve this by creating a dedicated space where ChatGPT remembers your progress, stores your files, and follows your specific instructions — across multiple conversations.

To start a new project, click New Project to create your first workspace, and give it a name.

Once your first project is created, what do you think is the primary step that you need to take?

question

Upload all your files first, and then start chatting

Set instructions for how ChatGPT should respond

Incorrect answer

Setting Project Instructions

Various instructions can be set. For example:

Tone

Constraints

Priorities

Rules

Let's try it in the following exercise!

completed check

Task completed

Writing Project Instructions

Complete the prompt to see how you can set instructions for your project.

Great! From now on, every chat in this project will follow these guidelines.

That is, ChatGPT will automatically consider age, budget, and tone without having to repeat them.

What's important is that this is not just about planning birthday parties.

The prompt that you completed can be used as a template to plan any other project!

💡 First Discovery

Setting instructions transforms your project into a focused workspace. The same principle works for any goal:

Project planning: "Keep timelines realistic and highlight risks"

Work tasks: "Use professional tone, cite sources"

Learning new skills: "Explain like I'm a beginner, use simple examples"

Instructions eliminate repetitive prompting and keep ChatGPT aligned with your needs.

Uploading Your Party Planning Files

Now comes the powerful part — uploading all your party planning materials to your project.

Click Add Files — ChatGPT will process and reference everything from guest lists to theme inspirations in any conversation within this project.

For example, imagine you have these files for your party:

Excel sheet of guests with names, dietary restrictions, and RSVP status

PDF document of three venue options with pricing

Pinterest screenshots of unicorn theme ideas

Once uploaded, you can use this information in your project without re-uploading it each time.

What do you think ChatGPT can do with your uploaded party planning files?

Select all possible answers

Count guests and identify dietary restrictions from the Excel file

Create a budget based on venue quotes

Suggest decoration ideas that match your theme inspiration

Share the files with vendors automatically

Correct answer

ChatGPT can read, analyze, and reference your files to create plans, extract information, and make recommendations based on your actual materials.

To do exactly that, start a chat and prompt ChatGPT to use the data you need.

This is the part when you start working with ChatGPT directly through prompting.

Within your project, you can start as many chats as you wish. However, what would be the best approach?

Keep everything in a single chat thread

Start new chats whenever you have questions

Use each chat for one specific purpose

Correct answer

Smart! Dedicated chats keep your work organized — budget chat stays focused on costs, timeline chat on scheduling. This makes it easy to find past decisions later.

completed check

Task completed

Using Uploaded Files

Complete the prompt to start a chat for budgeting purposes.

See? You did not need to attach your files again.

Instead, ChatGPT just instantly understood the context and organized specific pricing from the PDF into a complete budget.

💡 Second Discovery

Instructions and files function as working memory for your project. Just like you created a budget chat, you can start dedicated chats for:

Timeline planning: "Create week-by-week tasks leading to party day"

Guest management: "Track RSVPs and dietary restrictions"

Shopping lists: "Organize decoration purchases by store"

Day-of coordination: "Build minute-by-minute party day schedule"

Each chat uses the same files and instructions — no repetition needed.

So far, we have only covered using Projects for planning events. But can this feature be used for other purposes?

Yes, Projects work for any multi-step task with ongoing context

No, Projects are specifically designed for a limited number of cases only

Correct answer

Using Projects for Different Purposes

Indeed, this feature can be used for various purposes, including work, hobbies, travel, events, learning, routine planning, and many more.

Let's look at some of these potential applications.

For example, if you're planning a trip to Japan, you can have a project with chats dedicated to:

Itinerary building: Daily plans with timing and transportation

Budget tracking: Flight, accommodation, food, activities

Reservation management: Hotels, restaurants, train passes

Packing lists: Climate-appropriate clothing and essentials

Upload flight confirmations, hotel bookings, and inspiration images — ChatGPT references them across all planning chats.

[3/13, 12:09 AM] OUR DAILY WISDOM: Now, arrange the steps of working in Projects to solidify this knowledge.

Drag the items below into order

e. Set instructions that define tone, constraints, and goals

b. Create a new project and give it a clear, specific name

a. Upload all relevant files (spreadsheets, documents, images)

d. Start dedicated chats for specific purposes (budget, timeline, etc.)

c. Reference uploaded files by name when prompting ChatGPT

Draggable item d was dropped over droppable area c

ai bot

Create a new project and give it a clear, specific name Set instructions that define tone, constraints, and goals Upload all relevant files (spreadsheets, documents, images) Start dedicated chats for specific purposes (budget, timeline, etc.) Reference uploaded files by name when prompting ChatGPT

Incorrect

Correct answer: b, e, a, d, c

[3/13, 12:09 AM] OUR DAILY WISDOM: Working Efficiently in Projects

Now, arrange the steps of working in Projects to solidify this knowledge.

Drag the items below into order

b. Create a new project and give it a clear, specific name

e. Set instructions that define tone, constraints, and goals

d. Start dedicated chats for specific purposes (budget, timeline, etc.)

a. Upload all relevant files (spreadsheets, documents, images)

c. Reference uploaded files by name when prompting ChatGPT

Draggable item d was dropped over droppable area e

ai bot

[3/13, 12:09 AM] OUR DAILY WISDOM: Key Takeaways

Projects keep files and instructions available across multiple chats within a single workspace.

Set instructions once to define tone, constraints, and goals for the entire project.

Organize work by creating dedicated chats for specific purposes.

Projects work best for multi-step tasks where context builds over time.

[3/13, 12:09 AM] OUR DAILY WISDOM: The Repetitive Recipe Request

What if you could create your own version of ChatGPT — one that already knows your preferences, follows your rules, and never forgets your instructions?

That's exactly what Custom GPTs let you do. Let's learn how to build one!

[3/13, 12:09 AM] OUR DAILY WISDOM: The Repetition Problem

Have you ever run out of ideas for what to cook? Or did you get tired of a monotonous diet?

In such a situation, asking ChatGPT for help is a good approach, but it has one issue you might encounter.

completed check

Task completed

Asking for a Recipe

Let's see how ChatGPT normally responds when you ask for a dinner recipe.

The response looks good, but what could be the problem with this recipe?

ChatGPT doesn't provide enough detail in recipes

The recipe is too complicated to follow

It might not fit your personal needs because it's not personalized

Correct answer

Exactly! The recipe might be fine generally, but it doesn't account for your allergies, time constraints, dietary preferences, or cooking skill level.

You might be allergic to certain ingredients, prefer vegetarian options, need calorie counts, or want recipes that always show prep time.

There are many personal factors ChatGPT doesn't automatically consider when generating recipes.

Apart from that, what other frustrations might arise when using ChatGPT for tasks like meal planning?

ChatGPT can't generate good recipe suggestions, and responses aren't detailed enough

You have to re-explain your preferences and constraints every time

Incorrect answer

ChatGPT can generate excellent recipes. The problem isn't quality — it's that you have to re-explain your dietary needs, time limits, and preferences in every new chat.

If you use ChatGPT actively, you might be familiar with how specific chats get lost in your history, or how starting a new chat means starting from scratch.

This makes using ChatGPT for recurring tasks challenging because you need to constantly re-explain your context and preferences.

For our example of meal planning, that means repeating: your dietary preferences, cooking time constraints, ingredient dislikes, and skill level — in every single chat.

Custom GPTs: Your Reusable Assistant

Custom GPTs solve this by creating specialized assistants that remember your instructions, preferences, and examples — permanently.

The coolest thing — you build them yourself!

[3/13, 12:09 AM] OUR DAILY WISDOM: The Repetition Problem

Have you ever run out of ideas for what to cook? Or did you get tired of a monotonous diet?

In such a situation, asking ChatGPT for help is a good approach, but it has one issue you might encounter.

completed check

Task completed

Asking for a Recipe

Let's see how ChatGPT normally responds when you ask for a dinner recipe.

The response looks good, but what could be the problem with this recipe?

ChatGPT doesn't provide enough detail in recipes

The recipe is too complicated to follow

It might not fit your personal needs because it's not personalized

Correct answer

Exactly! The recipe might be fine generally, but it doesn't account for your allergies, time constraints, dietary preferences, or cooking skill level.

You might be allergic to certain ingredients, prefer vegetarian options, need calorie counts, or want recipes that always show prep time.

There are many personal factors ChatGPT doesn't automatically consider when generating recipes.

Apart from that, what other frustrations might arise when using ChatGPT for tasks like meal planning?

ChatGPT can't generate good recipe suggestions, and responses aren't detailed enough

You have to re-explain your preferences and constraints every time

Incorrect answer

ChatGPT can generate excellent recipes. The problem isn't quality — it's that you have to re-explain your dietary needs, time limits, and preferences in every new chat.

If you use ChatGPT actively, you might be familiar with how specific chats get lost in your history, or how starting a new chat means starting from scratch.

This makes using ChatGPT for recurring tasks challenging because you need to constantly re-explain your context and preferences.

For our example of meal planning, that means repeating: your dietary preferences, cooking time constraints, ingredient dislikes, and skill level — in every single chat.

Custom GPTs: Your Reusable Assistant

Custom GPTs solve this by creating specialized assistants that remember your instructions, preferences, and examples — permanently.

The coolest thing — you build them yourself!

This means that instead of re-explaining every time, you can just say "Give me a weeknight dinner idea," and your Custom GPT already knows your constraints.

This is powerful for any recurring task where you give the same instructions repeatedly.

You might wonder: isn't this what Projects do? Not quite.

Projects organize files and chats for multi-step work or occasional planning (renovations, events, one-time projects). They're great for storing lots of work-related information in one place.

Custom GPTs are for regular, recurring tasks where you repeat the same instructions every time (weekly meal planning, monthly budgets, daily content creation).

Both preserve context, but Projects = occasional big tasks with many files. Custom GPTs = frequent repeated tasks with consistent rules.

[3/13, 12:09 AM] OUR DAILY WISDOM: Creating Your Cooking Assistant

To start building a Custom GPT, navigate to the left sidebar. Click GPTs → Create.

Then, you'll see the GPT Editor with three sections: Create, Configure, and Preview.

[3/13, 12:09 AM] OUR DAILY WISDOM: The Create section is where you guide your Custom GPT through prompts. In turn, the Configure section is where you give your GPT name, initial instructions, and upload files.

This is where the magic happens.

What do you think is the first step when building a Custom GPT?

Testing it with different prompts

Uploading files and examples immediately

Setting initial instructions that define the role and behavior

Correct answer

Right! Just like with Projects, setting instructions is your first step. Instructions define how your Custom GPT behaves and what it prioritizes.

completed check

Task completed

Defining Your Assistant's Role

Now, complete the prompt to establish the foundation for your Cooking Assistant GPT.

Perfect!

You've established the role (cooking assistant), purpose (cooking help), and personality (friendly, knowledgeable) with explicit constraints your Custom GPT will remember forever.

Custom GPT Elements Cheat Sheet

When setting instructions for Custom GPTs, define these core elements:

Role: What is this assistant? (cooking helper, writing coach, budget advisor)

Purpose: What does it help with? (quick recipes, grammar fixes, expense tracking)

Personality: How should it communicate? (friendly, professional, enthusiastic)

Constraints: What rules must it follow? (30-minute recipes, formal tone, budget limits)

These elements create a consistent, personalized assistant.

[3/13, 12:09 AM] OUR DAILY WISDOM: Input these details in addition to your initial instructions in the "Create" section. The prompt might look like this:

User preferences: No cilantro, loves garlic, prefers chicken and fish over red meat

Dietary needs: Low-carb options when possible

Rule: Always include prep and cook time estimates

These instructions become permanent — your Custom GPT will follow them in every conversation.

Testing Your Custom GPT

With detailed instructions added, let's test the Cooking Assistant with a real request.

The "Preview" section will show how it responds.

Testing Recipe Suggestions

Ask your Custom GPT for a weeknight dinner idea.

Testing Recipe Suggestions

Ask your Custom GPT for a weeknight dinner idea.

Cooking Assistant GPT

I need a weeknight dinner for two people . I have 30 minutes and want something simple and tasty .

Quick Lemon Garlic Chicken (25 minutes total)

Ingredients:

- 2 chicken breasts (you mentioned you prefer chicken!)

- 3 cloves garlic, minced (extra garlic, as you love it)

- 1 lemon

- Olive oil, salt, pepper

- No cilantro (as specified in your preferences)

Instructions:

1. Season chicken with salt and pepper (2 min)

2. Heat olive oil, sauté garlic until fragrant (1 min)

3. Add chicken, cook 6-7 minutes per side (14 min)

4. Squeeze lemon over chicken, cook 2 more minutes (2 min)

Prep: 5 min | Cook: 20 min | Total: 25 min

Low-carb and hits your 30-minute target!

Amazing!

You're right on track with your approach

[3/13, 12:09 AM] OUR DAILY WISDOM: Creating an Effective Custom GPT

To finish up, arrange the steps for building a Custom GPT that saves you time.

Drag the items below into order

b. Identify a recurring task where you repeat the same instructions

c. Define role, personality, and core instructions in the Create section

a. Add specific preferences, constraints, and rules

d. Test with real requests to see if it follows your instructions

e. Refine instructions based on test results

Draggable item c was dropped over droppable area a

ai bot

Identify a recurring task where you repeat the same instructions Define role, personality, and core instructions in the Create section Add specific preferences, constraints, and rules Test with real requests to see if it follows your instructions Refine instructions based on test results

Amazing!

You're right on track with your approach

[3/13, 12:09 AM] OUR DAILY WISDOM: The Repetition Problem

Have you ever run out of ideas for what to cook? Or did you get tired of a monotonous diet?

In such a situation, asking ChatGPT for help is a good approach, but it has one issue you might encounter.

completed check

Task completed

Asking for a Recipe

Let's see how ChatGPT normally responds when you ask for a dinner recipe.

The response looks good, but what could be the problem with this recipe?

ChatGPT doesn't provide enough detail in recipes

The recipe is too complicated to follow

It might not fit your personal needs because it's not personalized

Correct answer

Exactly! The recipe might be fine generally, but it doesn't account for your allergies, time constraints, dietary preferences, or cooking skill level.

You might be allergic to certain ingredients, prefer vegetarian options, need calorie counts, or want recipes that always show prep time.

There are many personal factors ChatGPT doesn't automatically consider when generating recipes.

Apart from that, what other frustrations might arise when using ChatGPT for tasks like meal planning?

ChatGPT can't generate good recipe suggestions, and responses aren't detailed enough

You have to re-explain your preferences and constraints every time

Incorrect answer

ChatGPT can generate excellent recipes. The problem isn't quality — it's that you have to re-explain your dietary needs, time limits, and preferences in every new chat.

If you use ChatGPT actively, you might be familiar with how specific chats get lost in your history, or how starting a new chat means starting from scratch.

This makes using ChatGPT for recurring tasks challenging because you need to constantly re-explain your context and preferences.

For our example of meal planning, that means repeating: your dietary preferences, cooking time constraints, ingredient dislikes, and skill level — in every single chat.

Custom GPTs: Your Reusable Assistant

Custom GPTs solve this by creating specialized assistants that remember your instructions, preferences, and examples — permanently.

The coolest thing — you build them yourself!

This means that instead of re-explaining every time, you can just say "Give me a weeknight dinner idea," and your Custom GPT already knows your constraints.

This is powerful for any recurring task where you give the same instructions repeatedly.

You might wonder: isn't this what Projects do? Not quite.

Projects organize files and chats for multi-step work or occasional planning (renovations, events, one-time projects). They're great for storing lots of work-related information in one place.

Custom GPTs are for regular, recurring tasks where you repeat the same instructions every time (weekly meal planning, monthly budgets, daily content creation).

Both preserve context, but Projects = occasional big tasks with many files. Custom GPTs = frequent repeated tasks with consistent rules.

Creating Your Cooking Assistant

To start building a Custom GPT, navigate to the left sidebar. Click GPTs → Create.

Then, you'll see the GPT Editor with three sections: Create, Configure, and Preview.

The Create section is where you guide your Custom GPT through prompts. In turn, the Configure section is where you give your GPT name, initial instructions, and upload files.

This is where the magic happens.

What do you think is the first step when building a Custom GPT?

Testing it with different prompts

Uploading files and examples immediately

Setting initial instructions that define the role and behavior

Correct answer

Right! Just like with Projects, setting instructions is your first step. Instructions define how your Custom GPT behaves and what it prioritizes.

completed check

Task completed

Defining Your Assistant's Role

Now, complete the prompt to establish the foundation for your Cooking Assistant GPT.

Perfect!

You've established the role (cooking assistant), purpose (cooking help), and personality (friendly, knowledgeable) with explicit constraints your Custom GPT will remember forever.

Custom GPT Elements Cheat Sheet

When setting instructions for Custom GPTs, define these core elements:

Role: What is this assistant? (cooking helper, writing coach, budget advisor)

Purpose: What does it help with? (quick recipes, grammar fixes, expense tracking)

Personality: How should it communicate? (friendly, professional, enthusiastic)

Constraints: What rules must it follow? (30-minute recipes, formal tone, budget limits)

These elements create a consistent, personalized assistant.

Just like that, you can set Custom GPTs for any recurring purpose:

A workout planner that knows your fitness level

A writing coach that matches your style

A budget tracker that follows your categories

And many more. The pattern is always the same: define role, purpose, personality, and constraints.

Going back to our Cooking Assistant, let's add more instructions to make it work better for you.

What additional details could you add to make your Cooking Assistant even more personalized?

Select all possible answers

Specific ingredient preferences and dislikes

Dietary restrictions or nutritional needs

Formatting rules like always showing prep time

Detailed cooking techniques for every method

Incorrect answer

Instructions define preferences and rules, not teach techniques. Focus on what makes responses fit your needs: ingredient preferences, dietary restrictions, and formatting rules.

Input these details in addition to your initial instructions in the "Create" section. The prompt might look like this:

User preferences: No cilantro, loves garlic, prefers chicken and fish over red meat

Dietary needs: Low-carb options when possible

Rule: Always include prep and cook time estimates

These instructions become permanent — your Custom GPT will follow them in every conversation.

Testing Your Custom GPT

With detailed instructions added, let's test the Cooking Assistant with a real request.

The "Preview" section will show how it responds.

completed check

Task completed

Testing Recipe Suggestions

Ask your Custom GPT for a weeknight dinner idea.

Notice how your Custom GPT remembered everything: no cilantro, extra garlic, chicken preference, 30-minute limit, low-carb focus, and included prep time — without you repeating any of it.

That's the power of Custom GPTs for recurring tasks!

Regular ChatGPT forces you to re-explain context every time. Custom GPTs remember:

Your preferences and restrictions (dietary needs, ingredient dislikes)

Rules you want followed (always show time, keep it simple)

Format and structure you prefer (how recipes should look)

Constraints that guide every response (30-minute limit, low-carb)

One setup, endless reuse.

Beyond Cooking

In this lesson, we used meal planning as an example, but Custom GPTs work for any recurring task that requires repeating the same instructions. For example:

Monthly budget reviews (same categories, same analysis approach)

Weekly newsletter writing (consistent tone, format, audience)

Workout planning (same fitness level, equipment, goals)

Content brainstorming (same brand voice, audience, topics)

We'll explore these applications in future lessons. For now, just remember: if you're repeating instructions daily, build a Custom GPT.

completed check

Task completed

Creating an Effective Custom GPT

To finish up, arrange the steps for building a Custom GPT that saves you time.

Excellent Work!

You've learned how Custom GPTs save time by remembering your instructions permanently.

Now, you can create personalized assistants for any recurring task — no more repeating yourself!

Key Takeaways

Custom GPTs remember instructions permanently across all conversations.

Best for recurring tasks where you'd otherwise repeat the same setup.

Define role, purpose, personality, and constraints in the "Create" section.

One-time setup enables endless reuse without repetition.

[3/13, 12:09 AM] OUR DAILY WISDOM: Now that you have clean summaries, what should be your next step?

Start writing the introduction for your team update

Group related items into categories like "Completed," "Next Week," and "Follow-up"

Expand each summary with more details and context

Correct answer

Perfect! Now that everything is readable, grouping by category will reveal patterns and make your update structured.

Grouping by Category

Complete the prompt to ask ChatGPT to organize your clean summaries into logical groups.

Grouping by Category

Complete the prompt to ask ChatGPT to organize your clean summaries into logical groups.

ChatGPT

Based on the summaries above, group these into 3-4 categories and give a clear label to each category.

Weekly Update — Organized:

Completed This Week:

- Client presentation deck finished

- Sarah approved the timeline extension

Next Week Priorities:

- Finalize budget proposal

- Schedule Q2 review

In Progress:

- Onboarding process improvements (need team input)

Follow-up Needed:

- Vendor delayed shipment issue

[3/13, 12:09 AM] OUR DAILY WISDOM: accomplished, what's coming, and what needs attention.

This is where the "chain" gets powerful. Each step builds on the last, making everything clearer and more actionable.

With your notes organized into categories, what should be the final step?

Turn categories into a polished team update with context and next steps

Rewrite everything in paragraph form

Add more categories to make it more detailed

Correct answer

Exactly! Now that everything is organized, you can create the professional update — what happened, what's next, and what needs support.

Creating the Team Update

Transform your organized categories into a complete weekly update.

Creating the Team Update

Transform your organized categories into a complete weekly update.

ChatGPT

Using the categories above, create a professional team update that includes what we accomplished , what's coming next , and where we need help .

Weekly Team Update — Week of Dec 9

This Week's Wins:

✅ Completed client presentation deck (ready for Thursday pitch)

✅ Secured timeline extension approval from Sarah (new deadline: Dec 20)

Next Week Focus:

- Finalize budget proposal (deadline: Wednesday)

- Schedule Q2 review meeting (coordinate with finance team)

- Launch onboarding improvements (gathering team input this week)

Needs Attention:

- Vendor shipment delay — following up on Monday to resolve before the client deadline

How You Can Help:

If anyone has feedback on onboarding improvements, please share by Tuesday!

[3/13, 12:09 AM] OUR DAILY WISDOM: Creating the Team Update

Transform your organized categories into a complete weekly update.

Look at that! You went from scattered messages and random notes to a polished, professional update:

Accomplishments highlighted

Priorities clear

Support needs identified

This is sequential task chaining in action. Each step made the next one easier and more precise.

💡 Technique Unlocked

Sequential task chaining works by breaking complexity into manageable steps:

Clarify first: transform messy inputs into a clean, readable format

Structure second: group related items to reveal patterns

Execute third: create the final output with all details

Each step validates before moving forward. This prevents overwhelm and ensures consistent quality — no matter how scattered your starting point is.

[3/13, 12:09 AM] OUR DAILY WISDOM: The Scattered Notes Problem

Every week, you're going through the same routine of manually organizing everything into a coherent structure to prepare for the meeting.

Let's do the math:

45 minutes every Sunday

52 weeks per year

39 hours annually on one task

And all of this on a weekend day!

What do you think is the biggest challenge when preparing for recurring meetings?

Thinking about what and how to say during meetings

Gathering scattered information from multiple sources into one structure

Correct answer

Exactly! The information exists — it's just fragmented. Collecting and organizing it is where time disappears.

With ChatGPT, you can turn messy notes into a structured agenda in 5 minutes!

Discovering Prompting Techniques

Remember the "Intro to Prompting" lesson when you learned to give ChatGPT a role?

That was your first prompting technique — role-playing, a repeatable method that improves ChatGPT's responses.

Now, going back to our scenario, let's learn another technique — sequential task chaining.

This technique breaks complex workflows into linked steps, with each step building on the previous output.

Therefore, instead of "do everything at once," you guide ChatGPT through a logical sequence.

Now let's build this chain together — step by step. You'll discover each step by figuring out what makes sense next.

Ready? Let's start with your scattered update notes.

Here's what you have scattered across apps:

Chats: "Finished the client presentation deck yesterday"

Email: "Next week: need to finalize budget proposal and schedule Q2 review"

Phone note: "Ideas for improving onboarding process — ask team for input"

Another Slack: "Meeting with Sarah went well, she approved timeline extension"

Random note: "Follow up with vendor about delayed shipment"

This is the raw material you're working with.

Looking at these scattered notes, what should be your first step?

Turn each note into a clean, single-line summary

Group everything by category right away

Rewrite everything in complete sentences with full context

Incorrect answer

Complete sentences add unnecessary detail at this stage. And grouping works better after cleanup. Step 1 is always about getting clarity first — brief, scannable summaries.

completed check

Task completed

Step 1: Cleaning Raw Notes

Now, complete the prompt to see how messy notes can be transformed into clean summaries.

See what just happened? You took scattered, messy notes and turned them into a clean, scannable list in seconds.

That's the power of Step 1 — it creates a clear foundation that you can build on.

Now that you have clean summaries, what should be your next step?

Start writing the introduction for your team update

Group related items into categories like "Completed," "Next Week," and "Follow-up"

Expand each summary with more details and context

Correct answer

Perfect! Now that everything is readable, grouping by category will reveal patterns and make your update structured.

completed check

Task completed

Grouping by Category

Complete the prompt to ask ChatGPT to organize your clean summaries into logical groups.

Now you can see exactly what was accomplished, what's coming, and what needs attention.

This is where the "chain" gets powerful. Each step builds on the last, making everything clearer and more actionable.

With your notes organized into categories, what should be the final step?

Turn categories into a polished team update with context and next steps

Rewrite everything in paragraph form

Add more categories to make it more detailed

Correct answer

Exactly! Now that everything is organized, you can create the professional update — what happened, what's next, and what needs support.

completed check

Task completed

Creating the Team Update

Transform your organized categories into a complete weekly update.

Look at that! You went from scattered messages and random notes to a polished, professional update:

Accomplishments highlighted

Priorities clear

Support needs identified

This is sequential task chaining in action. Each step made the next one easier and more precise.

💡 Technique Unlocked

Sequential task chaining works by breaking complexity into manageable steps:

Clarify first: transform messy inputs into a clean, readable format

Structure second: group related items to reveal patterns

Execute third: create the final output with all details

Each step validates before moving forward. This prevents overwhelm and ensures consistent quality — no matter how scattered your starting point is.

Beyond Weekly Updates

In fact, this technique works for any situation where you need to gather, organize, and structure scattered information.

Some examples, where you can apply sequential prompting:

Planning a home renovation: Contractor quotes, measurements, design ideas → Clean summaries → Group by room → Create timeline and budget

Weekend trip planning: Notes about hotels, activities, restaurants → Clean list → Group by day → Create itinerary

Work project kickoff: Emails, meeting notes, requirements → Summarize each → Categorize by theme → Build project plan

Same principle, different applications.

Complete Sequential Chain

Based on what you learned, arrange the steps for turning scattered information into an organized update.

Complete Sequential Chain

Based on what you learned, arrange the steps for turning scattered information into an organized update.

Drag the items below into order

b. Collect all scattered notes and information in one place

d. Ask ChatGPT to summarize each piece into one clear line

c. Request grouping of summaries into 3-4 labeled categories

a. Have ChatGPT create a complete, polished update with all details

e. Review the update and adjust any missing pieces

Draggable item d was dropped over droppable area c

ai bot

Collect all scattered notes and information in one place Ask ChatGPT to summarize each piece into one clear line Request grouping of summaries into 3-4 labeled categories Have ChatGPT create a complete, polished update with all details Review the update and adjust any missing pieces

[3/13, 12:09 AM] OUR DAILY WISDOM: The Scattered Notes Problem

Every week, you're going through the same routine of manually organizing everything into a coherent structure to prepare for the meeting.

Let's do the math:

45 minutes every Sunday

52 weeks per year

39 hours annually on one task

And all of this on a weekend day!

What do you think is the biggest challenge when preparing for recurring meetings?

Thinking about what and how to say during meetings

Gathering scattered information from multiple sources into one structure

Correct answer

Exactly! The information exists — it's just fragmented. Collecting and organizing it is where time disappears.

With ChatGPT, you can turn messy notes into a structured agenda in 5 minutes!

Discovering Prompting Techniques

Remember the "Intro to Prompting" lesson when you learned to give ChatGPT a role?

That was your first prompting technique — role-playing, a repeatable method that improves ChatGPT's responses.

Now, going back to our scenario, let's learn another technique — sequential task chaining.

This technique breaks complex workflows into linked steps, with each step building on the previous output.

Therefore, instead of "do everything at once," you guide ChatGPT through a logical sequence.

Now let's build this chain together — step by step. You'll discover each step by figuring out what makes sense next.

Ready? Let's start with your scattered update notes.

Here's what you have scattered across apps:

Chats: "Finished the client presentation deck yesterday"

Email: "Next week: need to finalize budget proposal and schedule Q2 review"

Phone note: "Ideas for improving onboarding process — ask team for input"

Another Slack: "Meeting with Sarah went well, she approved timeline extension"

Random note: "Follow up with vendor about delayed shipment"

This is the raw material you're working with.

Looking at these scattered notes, what should be your first step?

Turn each note into a clean, single-line summary

Group everything by category right away

Rewrite everything in complete sentences with full context

Incorrect answer

Complete sentences add unnecessary detail at this stage. And grouping works better after cleanup. Step 1 is always about getting clarity first — brief, scannable summaries.

completed check

Task completed

Step 1: Cleaning Raw Notes

Now, complete the prompt to see how messy notes can be transformed into clean summaries.

See what just happened? You took scattered, messy notes and turned them into a clean, scannable list in seconds.

That's the power of Step 1 — it creates a clear foundation that you can build on.

Now that you have clean summaries, what should be your next step?

Start writing the introduction for your team update

Group related items into categories like "Completed," "Next Week," and "Follow-up"

Expand each summary with more details and context

Correct answer

Perfect! Now that everything is readable, grouping by category will reveal patterns and make your update structured.

completed check

Task completed

Grouping by Category

Complete the prompt to ask ChatGPT to organize your clean summaries into logical groups.

Now you can see exactly what was accomplished, what's coming, and what needs attention.

This is where the "chain" gets powerful. Each step builds on the last, making everything clearer and more actionable.

With your notes organized into categories, what should be the final step?

Turn categories into a polished team update with context and next steps

Rewrite everything in paragraph form

Add more categories to make it more detailed

Correct answer

Exactly! Now that everything is organized, you can create the professional update — what happened, what's next, and what needs support.

completed check

Task completed

Creating the Team Update

Transform your organized categories into a complete weekly update.

Look at that! You went from scattered messages and random notes to a polished, professional update:

Accomplishments highlighted

Priorities clear

Support needs identified

This is sequential task chaining in action. Each step made the next one easier and more precise.

💡 Technique Unlocked

Sequential task chaining works by breaking complexity into manageable steps:

Clarify first: transform messy inputs into a clean, readable format

Structure second: group related items to reveal patterns

Execute third: create the final output with all details

Each step validates before moving forward. This prevents overwhelm and ensures consistent quality — no matter how scattered your starting point is.

Beyond Weekly Updates

In fact, this technique works for any situation where you need to gather, organize, and structure scattered information.

Some examples, where you can apply sequential prompting:

Planning a home renovation: Contractor quotes, measurements, design ideas → Clean summaries → Group by room → Create timeline and budget

Weekend trip planning: Notes about hotels, activities, restaurants → Clean list → Group by day → Create itinerary

Work project kickoff: Emails, meeting notes, requirements → Summarize each → Categorize by theme → Build project plan

Same principle, different applications.

Complete Sequential Chain

Based on what you learned, arrange the steps for turning scattered information into an organized update.

Complete Sequential Chain

Based on what you learned, arrange the steps for turning scattered information into an organized update.

Drag the items below into order

b. Collect all scattered notes and information in one place

d. Ask ChatGPT to summarize each piece into one clear line

c. Request grouping of summaries into 3-4 labeled categories

a. Have ChatGPT create a complete, polished update with all details

e. Review the update and adjust any missing pieces

Draggable item d was dropped over droppable area c

ai bot

[3/13, 12:09 AM] OUR DAILY WISDOM: WEB SEARCH

The Research Overwhelm Problem

For the purposes of this lesson, let's imagine you're considering offering weekend photography services — family portraits, event photos, headshots.

You're good at photography, people ask for your help, but you don't know if this could actually be a viable business.

Your instinct is to Google:

"Photography business demand"

"Competitor pricing"

"How to start a photography business?"

After 2 hours, you're just more confused than when you started.

When researching whether a business idea could work, what challenges might you face?

Select all possible answers

Getting overwhelmed by too much conflicting information

Not knowing where to start your research

Not finding enough information about the industry online

Knowing what questions to ask and in what order

Almost right!

The internet has endless information — the challenge is structuring your research so each answer builds toward clarity, not confusion.

This is where traditional search fails entrepreneurs. It gives you links, not answers.

But ChatGPT can do everything from reading sources to synthesizing findings for you!

Understanding Web Search

Remember the "Web Search" feature that was covered in one of the previous lessons?

As a reminder, this feature allows ChatGPT to search the internet in real time.

Do you remember how Web Search can help with business research?

Select all possible answers

It connects scattered data into clear strategic insights

It reads multiple sources and synthesizes market intelligence for you

It cites sources so you can verify information before making decisions

It gives you links to the most relevant articles to read yourself

Almost right!

Web Search acts as your research assistant — it reads sources, evaluates information, connects dots, and delivers intelligence with citations in minutes instead of hours.

[3/13, 12:09 AM] OUR DAILY WISDOM: Somewhat helpful, but missing specific market data and trends

No, this tells me nothing useful at all

Correct answer

Right! You got confirmation that photography exists as an industry, but nothing about actual market size, growth trends, or local demand. Too vague to make decisions.

Not only that, but the answer did not contain any current data, just general information.

This was because the question was too vague, and the Web Search feature wasn't enabled.

Let's try a better way.

Specific Market Research

Ask for specific market data with clear parameters.

Specific Market Research

Ask for specific market data with clear parameters.

ChatGPT

What is the current demand for weekend photography services in United States ? Include market size data and growth trends .

Market Demand Intelligence for Photography Services:

Market Size:

The U.S. photography services market was valued at $10.2B in 2023, with consumer portrait photography representing $3.8B of that total. [1]

Growth Trends:

The family portrait segment is growing 4.2% annually, driven by milestone events (graduations, anniversaries) and social media demand. [2]

Local Demand (U.S. Metro Areas):

Average spending per family portrait session: $250-400

Booking frequency: 68% of families book professional photos at least once every 2 years [3]

Peak seasons: Spring (graduation), Fall (holidays), Summer (family reunions)

Consumer Behavior:

52% of customers now prefer photographers who offer quick turnaround (within 1 week) versus traditional 2-3 week delivery. [4]

Mobile booking and online galleries are increasingly expected features. [4]

Sources:

[1] IBISWorld Industry Report 2023

[2] Statista Photography Market Analysis

[3] Professional Photographers of America Survey

[4] Photography Business Trends Report 2023

Amazing!

You're right on track with your approach

[3/13, 12:09 AM] OUR DAILY WISDOM: First Discovery

Effective Research with ChatGPT requires three elements:

Specific prompts: Ask for exact data you need (market size, trends, pricing) instead of vague questions

Web Search enabled: It gets real-time information from the internet, not just ChatGPT's training knowledge

Citations provided: It lets you verify source credibility before making business decisions

Together, these transform scattered googling into focused intelligence gathering.

[3/13, 12:09 AM] OUR DAILY WISDOM: Competitor Landscape Research

Ask ChatGPT to map competitors with specific details you need.

ChatGPT

Who

are

the

main

competitors

for

weekend photography services

consumer market

Include

typical pricing

how they operate

and

what customers dislike

[3/13, 12:09 AM] OUR DAILY WISDOM: Effective Research with ChatGPT requires three elements:

Specific prompts: Ask for exact data you need (market size, trends, pricing) instead of vague questions

Web Search enabled: It gets real-time information from the internet, not just ChatGPT's training knowledge

Citations provided: It lets you verify source credibility before making business decisions

Together, these transform scattered googling into focused intelligence gathering.

Researching Competitors

Next question: Who else serves this market and how?

You need to understand the competitive landscape — who you're up against, how they're positioned, and where gaps exist.

Competitor Landscape Research

Ask ChatGPT to map competitors with specific details you need.

Competitor Landscape Research

Ask ChatGPT to map competitors with specific details you need.

ChatGPT

Who are the main competitors for weekend photography services in consumer market ? Include typical pricing , how they operate , and what customers dislike .

Competitive Landscape for Photography Services:

1. Professional Photography Studios:

- Pricing: $500-1,200 per session (portraits), $2,000-5,000 (events) [1]

- Model: Physical studios, scheduled appointments, 2-3 week delivery

- Strengths: Professional equipment, controlled environments, established reputation

- Customer Complaints: High prices, inflexible scheduling, slow turnaround times [2]

2. Freelance Photographers (Online Platforms):

- Pricing: $150-400 per session [3]

- Model: Independent contractors, book via Instagram/websites, mobile setup

- Strengths: Lower prices, flexible locations, quick booking

- Customer Complaints: Variable quality, lack of backup equipment, unprofessional communication [2]

3. Smartphone Photography Apps/DIY:

- Pricing: Free to $50 for editing apps

- Model: Self-service with AI enhancement

- Strengths: Immediate, extremely cheap

- Customer Complaints: Inconsistent results, lacks professional touch for important events [4]

Market Gap Identified:

Customers want professional quality at accessible prices ($250-400 range) with quick turnaround (under 1 week) and flexible scheduling. [2][4]

Sources:

[1] Professional Photography Pricing Survey 2023

[2] Google Reviews Analysis (500+ photography businesses)

[3] Thumbtack Photography Service Rates

[4] Consumer Photography Preferences Study

[3/13, 12:09 AM] OUR DAILY WISDOM: Now you see the complete competitive picture:

High-end studios — expensive, slow, inflexible

Freelancers — cheap but inconsistent quality

DIY apps — can't replace professionals for essential moments

The gap? Professional quality + reasonable pricing + quick turnaround + flexible scheduling.

With market demand and competitors researched, what should you investigate next?

What equipment and software do you need to start the business

How to build a website and market your services

What specific problems customers have that current options don't solve well

[3/13, 12:09 AM] OUR DAILY WISDOM: The Research Overwhelm Problem

For the purposes of this lesson, let's imagine you're considering offering weekend photography services — family portraits, event photos, headshots.

You're good at photography, people ask for your help, but you don't know if this could actually be a viable business.

Your instinct is to Google:

"Photography business demand"

"Competitor pricing"

"How to start a photography business?"

After 2 hours, you're just more confused than when you started.

When researching whether a business idea could work, what challenges might you face?

Select all possible answers

Getting overwhelmed by too much conflicting information

Not knowing where to start your research

Not finding enough information about the industry online

Knowing what questions to ask and in what order

Almost right!

The internet has endless information — the challenge is structuring your research so each answer builds toward clarity, not confusion.

This is where traditional search fails entrepreneurs. It gives you links, not answers.

But ChatGPT can do everything from reading sources to synthesizing findings for you!

Understanding Web Search

Remember the "Web Search" feature that was covered in one of the previous lessons?

As a reminder, this feature allows ChatGPT to search the internet in real time.

Do you remember how Web Search can help with business research?

Select all possible answers

It connects scattered data into clear strategic insights

It reads multiple sources and synthesizes market intelligence for you

It cites sources so you can verify information before making decisions

It gives you links to the most relevant articles to read yourself

Almost right!

Web Search acts as your research assistant — it reads sources, evaluates information, connects dots, and delivers intelligence with citations in minutes instead of hours.

Researching Market Demand

To see the Web Search's effect in action, let's try to answer the demand question in two ways: with and without Web Search enabled.

completed check

Task completed

Vague Research Attempt

Ask ChatGPT a general question about market demand.

Was this response helpful for making a business decision?

Yes, it confirms there's demand so that I can move forward

Somewhat helpful, but missing specific market data and trends

No, this tells me nothing useful at all

Correct answer

Right! You got confirmation that photography exists as an industry, but nothing about actual market size, growth trends, or local demand. Too vague to make decisions.

Not only that, but the answer did not contain any current data, just general information.

This was because the question was too vague, and the Web Search feature wasn't enabled.

Let's try a better way.

completed check

Task completed

Specific Market Research

Ask for specific market data with clear parameters.

See the difference? Now you have:

Actual market size ($3.8B for portraits)

Growth rate (4.2% annually)

Customer spending ($250-400 per session)

Buying behavior (prefer quick turnaround)

This is actionable intelligence. Specificity and Web Search transformed vague confirmation into strategic data.

Moreover, you could also notice that ChatGPT has provided all information with cited sources.

Why do you think this is important when researching business ideas?

They make your research look more professional if you present it to others and prove ChatGPT isn't making things up

You can verify information and assess source credibility before investing time or money

Correct answer

Right! Citations let you judge source quality (is this from a credible report or a random blog?) and verify claims before making decisions. You're not blindly trusting — you're accelerating research you can validate.

💡 First Discovery

Effective Research with ChatGPT requires three elements:

Specific prompts: Ask for exact data you need (market size, trends, pricing) instead of vague questions

Web Search enabled: It gets real-time information from the internet, not just ChatGPT's training knowledge

Citations provided: It lets you verify source credibility before making business decisions

Together, these transform scattered googling into focused intelligence gathering.

Researching Competitors

Next question: Who else serves this market and how?

You need to understand the competitive landscape — who you're up against, how they're positioned, and where gaps exist.

completed check

Task completed

Competitor Landscape Research

Ask ChatGPT to map competitors with specific details you need.

Now you see the complete competitive picture:

High-end studios — expensive, slow, inflexible

Freelancers — cheap but inconsistent quality

DIY apps — can't replace professionals for essential moments

The gap? Professional quality + reasonable pricing + quick turnaround + flexible scheduling.

With market demand and competitors researched, what should you investigate next?

What equipment and software do you need to start the business

How to build a website and market your services

What specific problems customers have that current options don't solve well

Incorrect answer

Equipment and marketing come later. First, validate that there's a problem worth solving. If customers are satisfied with current options, there's no opportunity — regardless of your setup.

[3/13, 12:09 AM] OUR DAILY WISDOM: What specific problems customers have that current options don't solve well

Incorrect answer

Equipment and marketing come later. First, validate that there's a problem worth solving. If customers are satisfied with current options, there's no opportunity — regardless of your setup.

Identifying Customer Problems & Opportunities

Final research question: What problems do customers have with existing photography options?

This reveals where the real opportunity is — the unmet needs that create demand for your service.

Problem & Opportunity Research

Research what customers struggle with in current options.

Problem & Opportunity Research

Research what customers struggle with in current options.

ChatGPT

What problems do customers have with current photography providers ? What do they complain most about? Cite customer reviews and forums .

Customer Pain Points in Photography Services:

Top Complaints About Professional Studios: [1][2]

1. Scheduling inflexibility: "Had to book 6 weeks in advance for a Saturday slot"

2. Slow delivery: "Waited 3 weeks for edited photos of my son's graduation"

3. High minimum spending: "$800 minimum for a 1-hour session felt excessive"

4. Rigid packages: "Couldn't just buy the 10 photos I wanted"

Top Complaints About Freelancers: [1][3]

1. Quality inconsistency: "Photos were good, but some were blurry/poorly lit"

2. Unprofessional communication: "Took days to respond to messages"

3. No backup plan: "Photographer got sick, no replacement available"

4. Limited editing: "Only got 10 edited photos, the rest were unedited JPEGs"

What Customers Say They Want: [2][4]

- Professional-quality photos at mid-range prices ($250-400)

- Quick turnaround (within 1 week for everyday sessions)

- Flexible scheduling (evenings and weekends)

- Transparent pricing (clear cost per session, no surprise fees)

- Responsive communication and reliable service

Opportunity Synthesis:

There's a validated gap for a professional photographer offering: studio-quality work at freelance-range prices, with quick turnaround, flexible scheduling, and reliable service.

Sources:

[1] Yelp Photography Reviews Analysis (2023)

[2] Consumer Photography Survey, PPA

[3] Reddit r/photography client experiences thread

[4] Trustpilot Photography Service Reviews

Amazing!

You're right on track with your approach

[3/13, 12:09 AM] OUR DAILY WISDOM: Identifying Customer Problems & Opportunities

Final research question: What problems do customers have with existing photography options?

This reveals where the real opportunity is — the unmet needs that create demand for your service.

completed check

Task completed

Problem & Opportunity Research

Research what customers struggle with in current options.

The Result

Perfect! You just went from "I have a photography idea" to a validated opportunity with evidence!

So, you now know that your opportunity is:

Professional photographer offering mid-range pricing ($250-400), quick turnaround (under 1 week), flexible evening/weekend scheduling, and reliable communication — solving problems that both studios and freelancers create.

All researched and cited in under 30 minutes

[3/13, 12:09 AM] OUR DAILY WISDOM: The Research Overwhelm Problem

For the purposes of this lesson, let's imagine you're considering offering weekend photography services — family portraits, event photos, headshots.

You're good at photography, people ask for your help, but you don't know if this could actually be a viable business.

Your instinct is to Google:

"Photography business demand"

"Competitor pricing"

"How to start a photography business?"

After 2 hours, you're just more confused than when you started.

When researching whether a business idea could work, what challenges might you face?

Select all possible answers

Getting overwhelmed by too much conflicting information

Not knowing where to start your research

Not finding enough information about the industry online

Knowing what questions to ask and in what order

Almost right!

The internet has endless information — the challenge is structuring your research so each answer builds toward clarity, not confusion.

This is where traditional search fails entrepreneurs. It gives you links, not answers.

But ChatGPT can do everything from reading sources to synthesizing findings for you!

Understanding Web Search

Remember the "Web Search" feature that was covered in one of the previous lessons?

As a reminder, this feature allows ChatGPT to search the internet in real time.

Do you remember how Web Search can help with business research?

Select all possible answers

It connects scattered data into clear strategic insights

It reads multiple sources and synthesizes market intelligence for you

It cites sources so you can verify information before making decisions

It gives you links to the most relevant articles to read yourself

Almost right!

Web Search acts as your research assistant — it reads sources, evaluates information, connects dots, and delivers intelligence with citations in minutes instead of hours.

Researching Market Demand

To see the Web Search's effect in action, let's try to answer the demand question in two ways: with and without Web Search enabled.

completed check

Task completed

Vague Research Attempt

Ask ChatGPT a general question about market demand.

Was this response helpful for making a business decision?

Yes, it confirms there's demand so that I can move forward

Somewhat helpful, but missing specific market data and trends

No, this tells me nothing useful at all

Correct answer

Right! You got confirmation that photography exists as an industry, but nothing about actual market size, growth trends, or local demand. Too vague to make decisions.

Not only that, but the answer did not contain any current data, just general information.

This was because the question was too vague, and the Web Search feature wasn't enabled.

Let's try a better way.

completed check

Task completed

Specific Market Research

Ask for specific market data with clear parameters.

See the difference? Now you have:

Actual market size ($3.8B for portraits)

Growth rate (4.2% annually)

Customer spending ($250-400 per session)

Buying behavior (prefer quick turnaround)

This is actionable intelligence. Specificity and Web Search transformed vague confirmation into strategic data.

Moreover, you could also notice that ChatGPT has provided all information with cited sources.

Why do you think this is important when researching business ideas?

They make your research look more professional if you present it to others and prove ChatGPT isn't making things up

You can verify information and assess source credibility before investing time or money

Correct answer

💡 First Discovery

Effective Research with ChatGPT requires three elements:

Specific prompts: Ask for exact data you need (market size, trends, pricing) instead of vague questions

Web Search enabled: It gets real-time information from the internet, not just ChatGPT's training knowledge

Citations provided: It lets you verify source credibility before making business decisions

Together, these transform scattered googling into focused intelligence gathering.

Researching Competitors

Next question: Who else serves this market and how?

You need to understand the competitive landscape — who you're up against, how they're positioned, and where gaps exist.

completed check

Task completed

Competitor Landscape Research

Ask ChatGPT to map competitors with specific details you need.

Now you see the complete competitive picture:

High-end studios — expensive, slow, inflexible

Freelancers — cheap but inconsistent quality

DIY apps — can't replace professionals for essential moments

The gap? Professional quality + reasonable pricing + quick turnaround + flexible scheduling.

With market demand and competitors researched, what should you investigate next?

What equipment and software do you need to start the business

How to build a website and market your services

What specific problems customers have that current options don't solve well

Incorrect answer

Equipment and marketing come later. First, validate that there's a problem worth solving. If customers are satisfied with current options, there's no opportunity — regardless of your setup.

Identifying Customer Problems & Opportunities

Final research question: What problems do customers have with existing photography options?

This reveals where the real opportunity is — the unmet needs that create demand for your service.

completed check

Task completed

Problem & Opportunity Research

Research what customers struggle with in current options.

The Result

Perfect! You just went from "I have a photography idea" to a validated opportunity with evidence!

So, you now know that your opportunity is:

All researched and cited in under 30 minutes!

💡 Second Discovery

Great news! You probably did not notice, but you just used a new prompting technique- the layered research approach. Here's its pattern:

Layer 1 — Market Demand:

"What is the demand for [X] in [location]? Include market data and trends."

Layer 2 — Competitors:

"Who are the main competitors for [X]? Include pricing, business models, and customer complaints."

Layer 3 — Opportunities:

"What problems do customers have with [current options]? What do they complain about? Cite reviews."

Each layer builds strategic intelligence. Specific questions get actionable answers

[3/13, 12:09 AM] OUR DAILY WISDOM: The Research Overwhelm Problem

For the purposes of this lesson, let's imagine you're considering offering weekend photography services — family portraits, event photos, headshots.

You're good at photography, people ask for your help, but you don't know if this could actually be a viable business.

Your instinct is to Google:

"Photography business demand"

"Competitor pricing"

"How to start a photography business?"

After 2 hours, you're just more confused than when you started.

When researching whether a business idea could work, what challenges might you face?

Select all possible answers

Getting overwhelmed by too much conflicting information

Not knowing where to start your research

Not finding enough information about the industry online

Knowing what questions to ask and in what order

Almost right!

The internet has endless information — the challenge is structuring your research so each answer builds toward clarity, not confusion.

This is where traditional search fails entrepreneurs. It gives you links, not answers.

But ChatGPT can do everything from reading sources to synthesizing findings for you!

Understanding Web Search

Remember the "Web Search" feature that was covered in one of the previous lessons?

As a reminder, this feature allows ChatGPT to search the internet in real time.

Do you remember how Web Search can help with business research?

Select all possible answers

It connects scattered data into clear strategic insights

It reads multiple sources and synthesizes market intelligence for you

It cites sources so you can verify information before making decisions

It gives you links to the most relevant articles to read yourself

Almost right!

Web Search acts as your research assistant — it reads sources, evaluates information, connects dots, and delivers intelligence with citations in minutes instead of hours.

Researching Market Demand

To see the Web Search's effect in action, let's try to answer the demand question in two ways: with and without Web Search enabled.

completed check

Task completed

Vague Research Attempt

Ask ChatGPT a general question about market demand.

Was this response helpful for making a business decision?

Yes, it confirms there's demand so that I can move forward

Somewhat helpful, but missing specific market data and trends

No, this tells me nothing useful at all

Correct answer

Right! You got confirmation that photography exists as an industry, but nothing about actual market size, growth trends, or local demand. Too vague to make decisions.

Not only that, but the answer did not contain any current data, just general information.

This was because the question was too vague, and the Web Search feature wasn't enabled.

Let's try a better way.

completed check

Task completed

Specific Market Research

Ask for specific market data with clear parameters.

See the difference? Now you have:

Actual market size ($3.8B for portraits)

Growth rate (4.2% annually)

Customer spending ($250-400 per session)

Buying behavior (prefer quick turnaround)

This is actionable intelligence. Specificity and Web Search transformed vague confirmation into strategic data.

Moreover, you could also notice that ChatGPT has provided all information with cited sources.

Why do you think this is important when researching business ideas?

They make your research look more professional if you present it to others and prove ChatGPT isn't making things up

You can verify information and assess source credibility before investing time or money

Correct answer

💡 First Discovery

Effective Research with ChatGPT requires three elements:

Specific prompts: Ask for exact data you need (market size, trends, pricing) instead of vague questions

Web Search enabled: It gets real-time information from the internet, not just ChatGPT's training knowledge

Citations provided: It lets you verify source credibility before making business decisions

Together, these transform scattered googling into focused intelligence gathering.

Researching Competitors

Next question: Who else serves this market and how?

You need to understand the competitive landscape — who you're up against, how they're positioned, and where gaps exist.

completed check

Task completed

Competitor Landscape Research

Ask ChatGPT to map competitors with specific details you need.

Now you see the complete competitive picture:

High-end studios — expensive, slow, inflexible

Freelancers — cheap but inconsistent quality

DIY apps — can't replace professionals for essential moments

The gap? Professional quality + reasonable pricing + quick turnaround + flexible scheduling.

With market demand and competitors researched, what should you investigate next?

What equipment and software do you need to start the business

How to build a website and market your services

What specific problems customers have that current options don't solve well

Incorrect answer

Equipment and marketing come later. First, validate that there's a problem worth solving. If customers are satisfied with current options, there's no opportunity — regardless of your setup.

Identifying Customer Problems & Opportunities

Final research question: What problems do customers have with existing photography options?

This reveals where the real opportunity is — the unmet needs that create demand for your service.

completed check

Task completed

Problem & Opportunity Research

Research what customers struggle with in current options.

The Result

Perfect! You just went from "I have a photography idea" to a validated opportunity with evidence!

So, you now know that your opportunity is:

All researched and cited in under 30 minutes!

💡 Second Discovery

Great news! You probably did not notice, but you just used a new prompting technique- the layered research approach. Here's its pattern:

Layer 1 — Market Demand:

"What is the demand for [X] in [location]? Include market data and trends."

Layer 2 — Competitors:

"Who are the main competitors for [X]? Include pricing, business models, and customer complaints."

Layer 3 — Opportunities:

"What problems do customers have with [current options]? What do they complain about? Cite reviews."

Each layer builds strategic intelligence. Specific questions get actionable answers.

This layered approach can also work for any business idea you want to research:

Weekend baking business: Demand for custom cakes → Bakeries vs. grocery stores vs. home bakers → Gap: quick custom orders at mid-price

Online tutoring service: Demand for test prep help → Tutoring centers vs. apps vs. freelancers → Gap: flexible scheduling with personalized attention

Freelance bookkeeping: Demand for small business financial help → Accounting firms vs. DIY software → Gap: affordable monthly service with real human support

Same pattern: demand → competitors → opportunities.

[3/13, 12:09 AM] OUR DAILY WISDOM: Research Question Quality

Based on what you learned, decide if this research question is specific enough to get valuable intelligence.

"What do people think about photography services?"

Too vague

Specific enough

Amazing!

Right! This question is so broad that ChatGPT could return anything — general opinions, industry trends, pricing debates. You'd get information, but not intelligence you can act on.

[3/13, 12:09 AM] OUR DAILY WISDOM: Smart or Risky Use?

Next, evaluate whether this is a best practice or risky approach.

Using Web Search research to understand competitor pricing before setting your own rates

Risky approach

Best practice

Amazing!

Smart! This is precisely what Web Search excels at — finding real market data so you can make informed pricing decisions based on the actual competitive landscape.

[3/13, 12:09 AM] OUR DAILY WISDOM: Key Takeaways

Web Search transforms research from "find links" to "get briefed" with cited sources.

Layer your research: demand → competitors → opportunities (each builds on the previous).

Specific questions get actionable intelligence; vague questions get vague answers.

Verify critical sources before making business decisions — Web Search accelerates research, not judgment.

[3/13, 12:09 AM] OUR DAILY WISDOM: What's Next?

With market research done, it's time to do the marketing! Next, you'll learn how to create persuasive content and visuals that resonate with your audience.

Ready to communicate what makes you different?

[3/13, 12:09 AM] OUR DAILY WISDOM: Part ii

You don't need to become an Instagram expert. You need to know how to ask — and that's what you're going to learn.

Asking ChatGPT What Works

Instead of researching yourself, start by asking ChatGPT to explain what makes content effective on your target platform.

Let's try it!

Understanding Platform Conventions

Ask ChatGPT to explain what works on Instagram for small businesses.

Understanding Platform Conventions

Ask ChatGPT to explain what works on Instagram for small businesses.

ChatGPT

I need to post on Instagram to announce a special offer . What makes Instagram posts effective for small businesses like mine?

What Makes Instagram Posts Effective for Small Businesses:

Visual-First Approach:

Strong, eye-catching images are essential — Instagram users scroll fast and stop for visuals. Your image does 80% of the work; the caption supports it.

Short, Scannable Captions:

Keep captions brief (3-5 lines ideal). Use line breaks for readability. Lead with the benefit or hook — users decide whether to read more in the first sentence.

Emotional Connection:

Instagram audiences respond to authentic, personal content. "We're excited to offer..." beats "Now available: Product X."

Clear Call-to-Action:

Tell people exactly what to do: "Order by [date]," "Link in bio," "DM us." Don't assume they'll figure it out.

Hashtags & Timing:

Use 5-10 relevant hashtags. Post when your audience is active (evenings/weekends for consumer products).

Amazing!

You're right on track with your approach

[3/13, 12:09 AM] OUR DAILY WISDOM: Now that ChatGPT explained what works on Instagram, what should you do next?

Ask ChatGPT to create a first draft of your Instagram post

Research a few more sources to confirm ChatGPT's recommendations

Write the Instagram caption yourself using ChatGPT's advice as a guide

Incorrect answer

Why write it yourself when ChatGPT can create the first draft? You'll still review and refine — but ChatGPT handles the initial creation based on its advice.

First Draft Creation

Now, complete the prompt to ask ChatGPT to create an Instagram caption for your offer.

First Draft Creation

Now, complete the prompt to ask ChatGPT to create an Instagram caption for your offer.

ChatGPT

Based on what you just explained, write an Instagram caption for Valentine's Day Custom Cookie Boxes . Target audience: people buying Valentine's gifts . Main benefit: personalized alternative to generic store gifts.

💕 Skip the generic chocolate this Valentine's Day

Custom heart cookie boxes with YOUR personalized messages — because love deserves something sweet and thoughtful.

✨ 6 cookies | Custom messages | Delivered Feb 13-14

📦 Order by Feb 10 — DM us or link in bio!

#ValentinesDay #CustomCookies #LocalBakery #GiftIdeas

Amazing!

You're right on track with your approach

[3/13, 12:09 AM] OUR DAILY WISDOM: Iterative Refinement

Complete to see how the initial caption can be refined based on specific feedback.

ChatGPT

Make the caption more urgent and more direct.

💕 Valentine's is 3 weeks away — and we're almost sold out

Custom heart cookie boxes with YOUR messages. Personal. Sweet. Unforgettable.

✨ Only 15 boxes left | Order by Feb 10 or miss out

📦 DM us NOW — link in bio

#ValentinesDay #CustomCookies #LocalBakery #LastChance

Amazing!

You're right on track with your approach

[3/13, 12:09 AM] OUR DAILY WISDOM: Iterative Refinement

Complete to see how the initial caption can be refined based on specific feedback.

See the difference? Now it's:

More urgent ("almost sold out," "Only 15 boxes left")

More direct ("DM us NOW," "or miss out")

Same content, refined through conversation. This iterative process works for any content type.

💡 First Discovery

Conversational content development works in three steps:

Ask what works: "What makes [platform] posts effective?"

Ask to create: "Based on that, create [content] for [purpose]."

Refine through conversation: "Make it more [specific change]."

ChatGPT both advises and executes — you guide through conversation.

[3/13, 12:09 AM] OUR DAILY WISDOM: Understanding Visual Strategy

Complete the prompt to find out what kind of image would be most effective.

ChatGPT

What kind of image

would

work

best

for

this

Instagram post

[3/13, 12:09 AM] OUR DAILY WISDOM: Same content, refined through conversation. This iterative process works for any content type.

💡 First Discovery

Conversational content development works in three steps:

Ask what works: "What makes [platform] posts effective?"

Ask to create: "Based on that, create [content] for [purpose]."

Refine through conversation: "Make it more [specific change]."

ChatGPT both advises and executes — you guide through conversation.

Adding Visuals

Instagram posts need images. You could design one yourself, or... ask ChatGPT what kind of image would work best.

What should you ask ChatGPT about the image?

"What image editing software should I use?"

"Can you create an image for this post?"

"What kind of image works best for this Instagram post?"

Correct answer

Smart! Ask ChatGPT to advise first (what works?), then ask it to create based on that advice — same pattern as the caption.

Understanding Visual Strategy

Complete the prompt to find out what kind of image would be most effective.

Understanding Visual Strategy

Complete the prompt to find out what kind of image would be most effective.

ChatGPT

What kind of image would work best for this Instagram post ?

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